Blogs used to be a space or venue where personal thoughts and feelings are recorded. However, because lots of them are easily indexed by search engines and gained visibility among the search engine listing, it has become one of the most effective search engine optimization strategies. Blog contents are more personal and in a way, informal. On the other hand, articles are more informative in which elaborated details are the concerns. Both are effective in raising your site ranking. However, when the curiosity sparks, a question came—which is better in raising your site ranking?
Let’s analyze the traits of blogs and articles. Blogs are often updated frequently so they are timely. It is personal in which somehow would love to be read by people because reading an “inside point of view” write up is usually fun. Articles, on the other hand, are authoritative, marketing driven, and above all, informative.
If we talk about freshness, blogs outfox articles. However, when we talk about more exposure, articles get more. Unless the blog site has higher page rank, then it will be exposed to a lot of readers. However, raising the page rank of your blog site even if you contain it with informative or worth-reading thoughts takes so much time. Unlike with articles, exposure is easy especially if it is written according to the guidelines of quality writing.