Seeing ads in the sponsored results that say “1000s of unique visitors to your site only $99!”, or “Be #1 in Google for only $299, call today”? If you’ve seen this, you’re probably also noticing that when you get any indication of SEO services pricing over in the natural results, it is hundreds of times what the dodgy PPC ads tell you. Today we are looking at what the SEO industry’s top professionals would do to promote their websites if they only had $100, $250, or $500. Funnily enough, it doesn’t include buying traffic…
Aaron Wall of SEObook would do things like…
- Setting up an alternative source of income while he put himself through a self-paced study course, spending around $20 to $200 on books
- Buy a cheap domain
- Get cheap hosting
- Start a Wordpress blog that included no ads whatsoever, and he was truly passionate about and involved in
- Get a cheap logo
- Use free keyword research and analytics tools
Once the site started making money, Aaron says he would reinvest in the growth of the site first.
Andy Hagans, author of Tropical SEO would do things like…
- Buying good quality content
- Buying good quality links
He has said he would spend his entire budget on this, no matter whether he had $100, $250 or $500. The ‘good links’ he indicated were joeant.com or botw.org for lower budgets, and the Yahoo Directory for slightly higher budgets. All leftover money would go to hiring writers for linkbait.
By the way, thanks go to SEOish for the SEO expert opinions in this post!