Finding good keywords for SEO is a hot potato topic. Some companies will put all their efforts into pushing only the most competitive words, while others will dig a bit deeper to find the most effective combinations of words and phrases. Without a doubt, keywords have become the determining factor for search engine optimisation in [...]
Some people will say you should never use web slang in your site copy. Some people threaten to violently kill those that do, while some cheerfully chuck out ‘lol-bombs’ like there’s no tomorrow. So … what affect does web slang have on your SEO? Potential for reader engagement Web slang actually has the potential to [...]
SEO is big business nowadays. And unfortunately, there are a lot of sub-standard internet marketing firms taking advantage of unwitting people who know little about how the web works! Today we check out the most basic way to vet your internet marketing company – by the services they offer. Every good internet marketing/SEO firm should: [...]
If you’ve engaged a quality SEO company, the first thing they will do after a site audit, is to look at how ‘search engine friendly’ your web design is. So what does that mean, exactly? After all, search engines only recognise text, they can’t read pictures. They certainly can’t evaluate art … but thinking about [...]
It is very tempting to first redesign your site, THEN get the SEO done. Your budget is still trying to recover from the design and build bill, and your head is full of logos, graphics and layouts and not ready to take on site copy and meta tags. But there are actually a lot of [...]
What is SEO? In the simplest form, SEO is described as a web marketing process that involves 3 steps. Foremost, it is a method used in pulling down barriers so that search engines can easily index a site. Second, is the initiative to create content that holds keywords on target that will be attractive to [...]
As of this year, among the top ten sites that get the most visits are Facebook and Twitter. In a survey made just last May, web traffic to these sites has increased to 25% and 51% respectively. It’s funny how just ten years ago, we only had emails and chats as our means of online [...]
Video marketing is already incorporated into one of the effective strategies in web marketing. Since search engines like Google puts more weight on online videos, internet marketing has realized that video marketing may give broad opportunities for online business. Online videos are the newest source of information that every Netizen loves. Why do internet users [...]