It’s easy to get swamped in theory when you’re thinking about SEO for your business. You end up with clear knowledge of what you have to do – but no clear idea of how to translate that into actual reality. Today we are looking at a quick and simple case study, checking out how Roxy, [...]
The choice of whether to use your company name, or your SEO keywords in your domain name is perhaps the most universal. Last week we looked at a few ways to solve it, as well as best practices for choosing an extension. For some of you, one post will have solved all of your problems [...]
February 24, 2010 – 9:03 am
There are some pretty … um … amazing URLs out there. Sites like www.therapistfinder.com and www.powergenitalia.com are prime examples of why you should always take time over your decisions about a URL! It isn’t just inadvertent and very unfortunate word mashups that you need to be aware of, though. Your URL is one of the [...]
February 3, 2010 – 8:07 pm
Website copywriting can be difficult if you aren’t a natural-born writer. You know your products well and know what needs to be emphasized … but sometimes it just doesn’t come out properly! These tips for improving your website content (and therefore, web marketing) can be applied after the fact, and do not include any advice [...]
January 27, 2010 – 8:05 pm
Seeing ads in the sponsored results that say “1000s of unique visitors to your site only $99!”, or “Be #1 in Google for only $299, call today”? If you’ve seen this, you’re probably also noticing that when you get any indication of SEO services pricing over in the natural results, it is hundreds of times [...]
January 20, 2010 – 7:55 pm
Much as the pundits want you to believe it, linkbait is not all sunshine and roses! There is also a heap of manure at the bottom of that flower bush, helping those roses grow. Linkbait is a great SEO technique – it works in perfectly with what Google wants, and will always want. But it [...]
Your newly-founded online business can compete with the big players in the market! SEO is the solid foundation that you can provide your business, no matter how small you consider it to be. In the online world, web marketing totally makes a difference in catching your market. Without that, there would be no substantial traffic [...]
There are people who know that their website does not get the performance that it is expected to give. This is a result of a lack of web marketing strategies such as SEO that can be used to power up the site’s traffic.
You have the basic designs, and the necessary content to make the website [...]
What is SEO? In the simplest form, SEO is described as a web marketing process that involves 3 steps. Foremost, it is a method used in pulling down barriers so that search engines can easily index a site. Second, is the initiative to create content that holds keywords on target that will be attractive to [...]
There are studies revealing information that some websites do lack the right elements that will make it attractive to search engines. If one must succeed in doing online business, the first thing to remember is that, ranking is important. In order to get a following, you must be placed in a position where people can [...]