A lot of people write a lot of stuff on the net. In fact, we just recently passed the zetabyte mark. And a decent portion of that information is devoted to linkbaiting. Before you read anything on linkbaiting with a view to implementing it in your web marketing strategy, though, you need to keep these [...]
SEO is big business nowadays. And unfortunately, there are a lot of sub-standard internet marketing firms taking advantage of unwitting people who know little about how the web works! Today we check out the most basic way to vet your internet marketing company – by the services they offer. Every good internet marketing/SEO firm should:
Offer [...]
If you’ve engaged a quality SEO firm, the first thing they will do after a site audit, is to look at how ’search engine friendly’ your web design is. So what does that mean, exactly? After all, search engines only recognise text, they can’t read pictures. They certainly can’t evaluate art … but thinking about [...]
Search engines use your site’s link popularity to determine not only your page rank but your specific position in the search engine results page (SERP). Link popularity is measured according to the quantity and quality of links from other websites leading to your website.
Though on-page optimization is also important in ranking, off-page optimization plays a [...]
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